
Ibrahim Afo
SEO and GMB Expert, Local Visibility, National Success
Skills

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Werkervaring
Google Business Profile & Local SEO Specialist
Fiverr • Freelance
Jan 2026 - Present • 6 mos
As a Google Business Profile (Google My Business) and Local SEO Specialist, I have helped businesses across various industries improve their visibility in Google Search and Google Maps through strategic optimization and local SEO campaigns. One of my notable projects involved working with a local home services company that struggled to appear in the Google Map Pack despite offering excellent services. The business had an incomplete Google Business Profile, inconsistent business citations, limited local backlinks, and weak local keyword targeting, resulting in low visibility and very few customer inquiries. I began by performing a comprehensive local SEO audit to identify technical and profile-related issues. I optimized every aspect of the Google Business Profile, including business categories, service descriptions, products, photos, business attributes, and geo-targeted keywords. I also corrected NAP (Name, Address, Phone Number) inconsistencies across online directories, built high-authority local citations and relevant local backlinks, developed a review acquisition strategy, and continuously monitored performance using Google Business Profile Insights and local ranking tools. Within a few months, the business experienced a significant increase in Google Maps visibility, improved rankings for multiple high-value local keywords, increased profile interactions, more phone calls and direction requests, and a noticeable growth in qualified customer leads. The improvements also strengthened the company's local authority and helped maintain consistent rankings in a competitive market. Throughout my career, I have successfully optimized Google Business Profiles, built quality local backlinks, improved local search rankings, enhanced online reputation, and implemented sustainable local SEO strategies that generate measurable business growth and long-term results for clients.