Amit Sharma

CRM & Systems Lead (GoHighLevel + AI Integrations)

SoftServe • Fulltime

Dec 2025 - Present • 5 mos

Key Contributions: -Architected scalable CRM and automation infrastructure supporting lead intake, pipeline workflows, onboarding, follow-ups, and fulfillment systems -Built custom REST API + webhook integrations to sync external platforms with CRM data, including automation triggers, field mapping, and data transformation -Developed executive KPI dashboards in Looker Studio, consolidating pipeline, campaign, and operational performance reporting -Implemented custom front-end intake systems using Jotform API, enabling repeatable multi-submission forms and workflows not possible with native CRM forms -Designed reusable automation templates and standardized workflow architecture to streamline deployment across multiple campaigns -Led internal execution by prioritizing technical initiatives, reviewing builds, and mentoring team members on automation best practices

CRM Automation Consultant

HubSpot • Fulltime

Nov 2023 - Mar 2025 • 1 yr 4 mos

Specializing in CRM implementation, automation, and sales system optimization using GoHighLevel and HubSpot. Working with businesses and agencies to design and build scalable CRM systems — including pipeline setup, lead management, and marketing automation workflows. Experienced in creating end-to-end solutions covering funnels, email/SMS automation, and client onboarding systems. Focused on delivering clean, efficient, and conversion-driven systems tailored to business needs.

CRM & Marketing Automation Specialist

Prodigy Agency • ZZP

Feb 2022 - Apr 2024 • 2 yrs 2 mos

Specializing in CRM implementation and automation using GoHighLevel and HubSpot. Working with clients to design and optimize CRM systems, including pipeline structuring, automation workflows, and lead management processes. Experience includes building funnels, integrating tools, and setting up automated systems for improved efficiency and conversions. Delivering structured, reliable, and results-driven CRM solutions tailored to business requirements.