
Sheheryar
Facebook Ads Expert!
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Senior Meta & Instagram Ads Manager
Facebook • Fulltime
Aug 2021 - Present • 4 yrs 9 mos
Managed $500k+ in Total Ad Spend | Specializing in High-ROI Meta Campaigns For the past 5 years, I have specialized in scaling revenue for businesses using advanced Meta (Facebook) and Instagram advertising strategies. I focus on data-driven testing and creative optimization to lower CPA (Cost Per Acquisition) and maximize ROAS. Key Achievements: - High-Volume Management: Successfully managed monthly ad budgets ranging from $1,000 to $20,000+. - Consistent Results: Achieved an average 4.5x ROAS (Return on Ad Spend) for e-commerce clients in Q4 2024. - Lead Generation: Generated 10,000+ qualified leads for service-based businesses with a 20% reduction in cost-per-lead year-over-year. - Creative Strategy: Led A/B testing on 500+ ad creatives to identify winning hooks and formats. Core Competencies: - Full Funnel Strategy (TOF, MOF, BOF) - Pixel Setup & Conversion API (CAPI) Tracking - Audience Research & Lookalike Targeting - Retargeting Campaigns & Dynamic Product Ads (DPA)
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Great communication and understanding of the project. Highly recommended.
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