Khondoker Arif
Helping local businesses get real leads and calls with Google Ads
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Google Search Ads Specialist And Web Analyst.
Freelancer.com • Freelance
Dec 2023 - Feb 2025 • 1 yr 2 mos
Key Achievements: Google Ads Campaign Management: - Managed $50K+ ad spend across e-commerce, auto detailing, and local service clients - Reduced Cost Per Lead (CPL) by 57% for an auto detailing client ($42 → $18) - Increased ROAS from 3.2x to 6.8x (+112%) within 90 days Facebook Ads & CAPI Implementation: - Implemented Facebook Conversion API (CAPI) for organic food e-commerce brand - Improved event matching from 65% to 92% (+27%) - Reduced data loss from 35% to 8% (-77%) GA4 & Server-Side Tracking: - Set up GA4 Server-Side Tracking using GTM Server Container (Stape.io) - Achieved 96% conversion tracking accuracy (previously 68%) - Helped clients make data-driven decisions with accurate attribution Results Delivered for Clients: - Increased monthly leads by 285% (20 → 77) for local auto detailing shop - ROAS improved by 30% for organic food brand after accurate tracking setup - CPA decreased by 18% using better Facebook event matching Technical Skills: - Google Ads, Facebook Ads Manager, GA4, GTM (Client + Server) - Facebook CAPI, Google Tag Manager Server Container, Stape.io - Conversion Tracking, Event Deduplication, Enhanced Conversions
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escuchesualonso

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Quick, great work and communication. Definitely will work again!
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