
Ashraf B
Talent Management Organization Development Leader
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Manager – HR | Talent, OD & HR Transformation
MCPI Private Limited • Fulltime
Jan 2024 - Present • 2 yrs 9 mos
Manager – HR at MCPI Private Limited, with 17+ years of HR experience across manufacturing and corporate environments. My work spans talent management, performance management, learning and development, leadership development, organisational development and HR transformation. I have worked on KPI and goal-setting frameworks, performance management systems, individual development plans (IDPs), succession planning, leadership capability building and employee engagement. I have also contributed to AI-enabled HR initiatives, including an HR Query Assistant and a DISC-based AI coaching solution. My focus is on translating people challenges into practical frameworks, development interventions and sustainable organisational improvements.
Joint Manager – HR / Section Head – HR & Organization Development
DCM • Fulltime
Dec 2015 - Jan 2024 • 8 yrs 1 mo
Led Learning & Development and Organization Development initiatives across two manufacturing units, supporting approximately 2,000 managerial, technical and blue-collar employees. Key areas of responsibility: • Performance Management: Supported KPI-driven goal setting, performance appraisal and alignment of individual goals with organisational priorities. • Organization Development: Developed an Individual Development Plan (IDP) process aligned with PMS, competency gaps and Learning & Development priorities. • Talent Management: Contributed to talent reviews, succession planning and the identification and development of 30+ high-potential employees. • Learning & Capability Development: Supported leadership, supervisory, technical and behavioural development initiatives. • Learning Governance: Connected identified development needs with Training Needs Identification (TNI), the Annual Training Calendar and manager follow-up. • Operational Excellence: Supported TQM, 5S and Kaizen initiatives to strengthen organisational effectiveness.
Senior Executive – HR & OD | TQM Culture & Workforce Capability Development
Hero Steels Limited • Fulltime
Jun 2011 - Dec 2015 • 4 yrs 6 mos
Worked in HR in a steel-manufacturing environment, with responsibilities spanning Learning & Development, recruitment, employee engagement and workforce capability development. Key areas of contribution: • Learning & Development: Held overall responsibility for L&D activities and supported employee capability building. • Recruitment: Managed recruitment activities for executives and staff. • Employee Engagement: Contributed to initiatives supporting employee participation and workplace engagement. • TQM Culture: Supported a culture of continuous improvement and workforce development. • Internal Communication: Contributed content to Reach Out, the organisation’s in-house magazine. This experience strengthened my understanding of people development, HR practices and employee engagement in a manufacturing environment.