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Nederlands
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Aye E.
@ayelen_ebene
Digital Communication Strategist
Argentinië
Spaans, Engels
Over mij
I'm Ayelen, a digital communication strategist with 10+ years of experience blending tech expertise with behavior-based marketing.
I co-founded two tech companies, scaled organic sales 16x, and built communication strategies across ecommerce, education, and media.
My focus isn't content for the sake of it: it's understanding how your specific audience makes decisions and building your entire digital ecosystem around that. Whether you are starting from zero or posting with no results, I'll help you build a presence that converts
Skills
Aye E.
offline •
Gemiddelde reactietijd: 1 uur
Bekijk mijn diensten
Social media strategie
I will audit and fix your instagram content strategy for coaches and consultants
Portfolio
Werkervaring
Not Found
Fulltime • 11 yrs 9 mos
Commercial Strategy Coordinator
Jun 2021 - Feb 2026 • 4 yrs 8 mos
I coordinated strategic projects across two of Hamtar Holding's (an UAE-based media and communications group) business units: Emirates Tech & Invest, where I supported the market entry communication strategy for companies expanding into the Gulf region managing messaging for institutional and private sector stakeholders — and Latin&Gulf, the group's news platform connecting Latin America and the Gulf, where I contributed to editorial strategy and digital communication. Both roles required building communication that had to work across cultures, industries, and decision-making contexts simultaneously.
Content & Communication Strategy
Jan 2023 - Feb 2026 • 3 yrs 1 mo
Contributed to the editorial and communication strategy of a news platform called Latin&Gulf, focused on the economic relationship between Latin America and the Gulf region. Worked at the intersection of business, media, and cross-cultural communication, translating complex regional developments into content relevant for investors, executives, and decision-makers.
Director Of Innovation & Board of Directors
Dec 2019 - Dec 2023 • 4 yrs
As Innovation Director at FANIoT, I led the identification and development of new application paths for existing technological capabilities. I managed cross-functional teams through complex production processes — coordinating technical and operational areas, setting priorities, and driving execution in environments where the roadmap had to be built alongside the work itself. The role demanded both strategic thinking and hands-on coordination: knowing where to push for innovation and where to stabilize processes that were still being defined.
