
Md Roki Ahammed
Google Ads Expert and Website Tracking Specialist
Skills

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Portfolio
Werkervaring
google ads Audit and optimization
Fit pro Solution • Freelance
Dec 2025 - Present • 5 mos
As a Google Ads Specialist for Fit Pro Solution, I was responsible for auditing and optimizing their ad campaigns to maximize ROI. My key responsibilities included: Conducting comprehensive audits of existing Google Ads accounts to identify wasted ad spend. Optimizing keywords, ad copy, and bidding strategies to lower CPC and improve conversion rates. Setting up accurate Conversion Tracking via Google Tag Manager (GTM) and GA4. Analyzing campaign performance and providing data-driven recommendations to scale their business."
google ads conversion tracking
Drone Doctor • Freelance
Dec 2025 - Jan 2026 • 1 mo
Successfully set up and optimized Google Ads Conversion Tracking for an e-commerce business (Drone Doctor) to ensure accurate data collection and campaign performance. Key Responsibilities & Achievements: • Configured Google Tag Manager (GTM) and Google Analytics 4 (GA4). • Implemented accurate E-commerce Purchase Tracking with dynamic values. • Fixed backend tracking errors and audited previous setups for 100% accuracy. • Strategically managed Primary and Secondary conversion goals to improve Google AI machine learning and data collection. • Prepared the ad campaigns for high-ticket sales optimization.
Conversion Tracking
IKA Motors • Freelance
Dec 2025 - Jan 2026 • 1 mo
I implemented an advanced tracking architecture using Google Tag Manager (GTM): Custom Logic Resolving Conflicts: I applied advanced trigger logic to successfully isolate the 'Part Exchange' and 'Sell Your Car' forms. This ensured 100% accurate, deduplicated data collection. Google Ads Native Tracking: I configured all primary conversion actions (Finance Form, Vehicle Inquiry, Contact Form, Phone Calls) directly via GTM to feed Google's algorithm with the highest-quality signals. Comprehensive GA4 Integration: Mapped all critical user interactions (Delivery Calculations, Video Views, Search Button Clicks, Valuation Button Clicks) to Google Analytics 4 for deep cross-platform reporting. Behavioral Tracking: Installed Microsoft Clarity to provide the client with heatmaps and session recordings for better UX insights.