
Bisola F
CRM Automation Specialist, Shopify Expert and VA, Google Business Profile Local
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E-Commerce Specialist & CRM Automation Strategist
Freelancing Career
Jan 2021 - Present • 5 yrs 7 mos
Experienced E-Commerce Specialist, Local SEO Consultant, and CRM Automation Architect. I help businesses, Shopify merchants, and local service providers optimize their digital presence, streamline operations, and increase sales conversions. Key Responsibilities & Core Achievements: • E-Commerce Store Optimization & Management: Built, migrated, and optimized high-converting Shopify and WordPress/WooCommerce stores. Implemented conversion rate optimization (CRO) strategies, customized storefront themes, and integrated secure payment gateways (Stripe, PayPal). • Local SEO & Google Business Profile Optimization: Audited and optimized Google Business Profiles (GBP) for local businesses, improved local map pack rankings, built citation networks, and managed successful reinstatement appeals for suspended profiles. • CRM & Workflow Automation: Designed and implemented multi-platform CRM workflows using HubSpot, Pipedrive, Apollo.io, Monday CRM, Dubsado, and Zoho CRM. Integrated automations via Zapier, Make, and n8n to streamline lead generation and customer onboarding. • Digital Marketing & Lead Generation: Executed targeted Google Ads campaigns and cold email outreach workflows to generate qualified business leads and enhance customer retention.