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Boitumelo
@boitu_thebe
Digital Strategist
Zuid-Afrika
Engels
Over mij
I'm a digital marketing strategist dedicated to helping businesses, entrepreneurs, and brands grow their online presence through strategic, data-driven marketing. I specialize in creating marketing strategies across industries that increase visibility, strengthen brand awareness, and engage the right audience across multiple digital channels. Whether you need a content strategy, social media marketing, YouTube optimization, or analytics, I provide tailored solutions to your needs and goals.
Skills
Boitumelo
offline •
Bekijk mijn diensten
Beheer van YouTube-kanalen
I will analyze your youtube performance
Digitale marketingstrategie
I will be your dedicated digital and content marketing assistant
Werkervaring
Digital Strategist
Flume Digital Marketing
Jun 2024 - Aug 2026 • 2 yrs 2 mos
Monitored and analysed digital and social campaigns, using performance data and audience insights to identify optimisation opportunities and inform post-campaign recommendations. ● Drove a 375% increase in active users and up to 400% growth in high-intent enquiries (calls and emails) for a hospital campaign within the first five months. ● Developed content strategies aligned with broader digital marketing objectives, consistently achieving engagement rates above industry benchmarks. ● Conducted post-campaign analysis and performance reporting to evaluate campaign effectiveness and identify opportunities for improvement.
Junior Strategist
Grey Group
May 2022 - May 2024 • 2 yrs
Conducted market, audience and competitor research to generate insights that informed campaign strategy and strategic decision-making. ● Analysed market trends and competitive landscapes to support the development of relevant brand and communication strategies.
