
Cristian Melo
Pro Video Editor for Reels Motion Graphics and AI Ads
Skills

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Portfolio
Werkervaring
Self employed / Freelance
ZZP • 32 yrs 5 mos
Lead Video Editor & Motion Designer (Reels & Ads)
Feb 2020 - Present • 6 yrs 9 mos
Specialized in translating high-end production value into dynamic social media content (Reels, Shorts, TikTok). Leveraging a strong background in live-action, 3D, and photorealistic generative AI—including directing the first 100% AI film for Ronaldo Fenômeno—I create engaging, fast-paced videos with advanced motion graphics, seamless transitions, and immersive sound design to maximize audience retention.
Director & Audiovisual Strategist
Jan 2014 - Present • 12 yrs 10 mos
As a Director and Audiovisual Strategist at CMV Films, I bridge the gap between high-level brand strategy and premium video execution. Leading projects for major brands like Mustela, Adcos, and Australian Gold, I design the visual strategy from concept to final cut. I apply this directorial eye to all my editing and post-production work. Whether integrating live-action, 3D, or cutting-edge photorealistic generative AI, I ensure that every Reel, short-form video, or art asset perfectly aligns with the brand's aesthetic and marketing goals. My focus is always the same: delivering a final product that exceeds expectations and drives results.
Visual Storyteller & Senior Video Editor
Jan 2014 - Present • 12 yrs 10 mos
As a visual storyteller, I specialize in crafting compelling narratives that elevate brands. Since 2014 at CMV Films, I have shaped the visual storytelling for global brands like Mustela, Adcos, and Grupo Boticário. My approach to editing goes beyond simple cuts; I focus on cinematic pacing, emotion, and visual rhythm. Whether I am crafting dynamic social media Reels, integrating cutting-edge photorealistic AI (such as the campaign I directed for Ronaldo Fenômeno), or refining live-action footage, I ensure the final video captures attention and delivers a premium, high-end experience in any format.