Ally Brett

Marketing Specialist

Cathedral Appointments • Fulltime

Aug 2023 - Jun 2025 • 1 yr 10 mos

I led on all marketing for the business with a focus on crafting blogs, newsletters, editorial, press releases, social media copy and events management. I worked with external production partner including magazines, newspapers, photographers, and website developer to deliver the strategy. I Designed all of the assets and ensured brand consistency. I developed the brand positioning for the business by reimaging how we told our story and our history, understanding how the team worked to translate this for our clients. I also led on the BCorp application, successfully delivered in 2025.

Sustainability Content Manager

Giki • Fulltime

Jan 2023 - Sep 2024 • 1 yr 8 mos

I led on all content production for this sustainability B2B business, authoring engaging blog content and optimising meta data for key searches. I streamlined content production across the website, email and social and implemented a comprehensive brand strategy.

Marketing Specialist

Crowdcube • Fulltime

Jun 2019 - Oct 2022 • 3 yrs 4 mos

I led on the B2B2C function within the investment platform, acting as the key contact for client and internal communication liaison. I delivered all revenue-driving marketing activity covering social media, email marketing, article, blog, digital advertising, video editing and production and sales materials. It was a key part of my role to understand the story of each founder and their business and translate that to digestible information for our investors. It was a fast-moving and rewarding role that allowed me to work on record-breaking investment rounds. I also acted as the sustainability champion in the business, leading on the BCorp application granted in 2022.