M S Divya

Data Analyst

Sanofi • Fulltime

Feb 2026 - Present • 6 mos

### Customer Facing Effectiveness (CFE) Analyst | Sanofi * Delivered commercial analytics solutions that enabled data-driven decision-making for Sales, Marketing, and Commercial Operations teams across global pharmaceutical markets. * Built automated reporting pipelines and interactive dashboards using **Python, SQL, Excel, and Power BI**, reducing manual reporting effort and improving reporting accuracy. * Analyzed large-scale pharmaceutical datasets (IQVIA, CRM, Veeva, OneKey, SAP) to generate actionable insights on customer segmentation, territory alignment, sales performance, call activity, coverage, and engagement. * Designed KPI dashboards to monitor commercial performance, identify growth opportunities, and support strategic business planning. * Performed data validation, quality assurance, and root cause analysis to ensure high data integrity across commercial reporting systems. * Partnered with cross-functional stakeholders including Commercial Excellence, Sales, Marketing, Medical, and Data Engineering teams to translate business requirements into scalable analytical solutions. * Identified process improvement opportunities through automation and standardization, significantly reducing turnaround time for recurring reports and operational workflows. * Developed documentation, reporting standards, and analytical frameworks that improved consistency, governance, and business adoption of reporting solutions. * Supported strategic initiatives involving customer targeting, incentive effectiveness, field force optimization, and commercial performance measurement through advanced analytics. * Utilized AI-assisted workflows and automation tools to improve productivity, accelerate analysis, and streamline reporting processes while maintaining compliance with pharmaceutical industry standards.

Data Analyst

ZS • Fulltime

Jan 2025 - Feb 2026 • 1 yr 1 mo

- Designed and automated SQL workflows to analyze customer interactions, call channel activity, consent tracking, and performance KPIs across Spain & Portugal markets. - Developed customer segmentation models to identify high-value targets, optimizing rep call strategies and improving engagement efficiency. - Collaborated with cross-functional teams to deliver ETL processes and reporting frameworks, ensuring accuracy and scalability. Worked with IT service management tools, specifically ServiceNow, to streamline incident tracking, workflow automation, and project support. - Handled multiple projects simultaneously, ensuring timely delivery of analytics solutions. - Automated data extracts using SQL and Python, reducing manual effort and errors. - Worked with the team on Power Automate solutions for workflow automation. - Contributed to SIT automation projects integrating Generative AI for process efficiency. -Deployed code changes using Git and collaborated with clients to gather requirements, ensuring alignment with business needs and delivering tailored solutions.