
Dorcas A
Etsy SEO, Social Media Manager Skool Community Manager
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Digital Marketing & Community Management Specialistama
Amazon • Freelance
Mar 2021 - Nov 2021 • 8 mos
I help businesses, entrepreneurs, and creators grow their online presence through Etsy optimization, social media management, and Skool community management. Key Responsibilities & Achievements: Optimized Etsy product listings with SEO-friendly titles, tags, descriptions, and keywords to improve search visibility and increase sales. Managed Etsy storefronts, including product uploads, shop branding, pricing strategies, and customer support. Developed and executed social media marketing strategies across Instagram, Facebook, TikTok, Pinterest, LinkedIn, and X (Twitter). Created engaging content calendars, graphics, captions, reels, and promotional campaigns to boost brand awareness and audience engagement. Scheduled and monitored social media content while tracking performance metrics and optimizing campaigns based on analytics. Built and managed Skool communities by organizing courses, creating discussion spaces, welcoming new members, and encouraging active participation. Assisted coaches and course creators with community moderation, member engagement, and onboarding to improve retention. Conducted market research and competitor analysis to identify trends and growth opportunities. Collaborated with clients to develop branding, marketing, and customer engagement strategies tailored to their business goals. Delivered reliable virtual assistance, project coordination, and digital marketing support while maintaining high standards of communication and organization.