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Digital Marketer
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Facebook Ads marketer
Digital Marketing Freelancer Forhad • Fulltime
Aug 2020 - Present • 5 yrs 9 mos
As a Facebook Ads Marketer at Digital Marketing Freelancer Forhad, I planned, executed, and optimized high-performing ad campaigns for eCommerce, local businesses, and service-based brands. I conducted in-depth audience research, competitor analysis, and funnel strategy development to maximize ROAS and reduce CPA. I managed full-funnel campaigns including awareness, traffic, lead generation, and conversion ads using advanced targeting, custom audiences, and retargeting strategies. I created compelling ad creatives and copy that increased engagement and improved CTR by up to 40%. Through A/B testing, pixel tracking, and data-driven optimization, I scaled profitable campaigns while maintaining cost efficiency. I successfully managed monthly ad budgets ranging from $500 to $20,000, achieving up to 6x ROAS for multiple clients. My work improved brand visibility, increased qualified leads, and drove consistent revenue growth.