
Eduardo H
Copywriter
Skills

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Werkervaring
Self Employed
Freelance • 8 yrs 5 mos
Copywriter
Jun 2018 - Present • 7 yrs 11 mos
Developed conversion-focused copy for social media, email campaigns, landing pages, newsletters, and branded content. Created persuasive messaging tailored to different customer journey stages, balancing audience engagement and business goals. Adapted tone of voice and communication strategies for different brands and industries. Experience writing for performance campaigns, branding, customer engagement, and digital positioning.
Conversion Copywriter & Content Strategist |
Oct 2025 - Apr 2026 • 6 mos
Created conversion-focused copy for e-commerce product pages, paid ads, social media, and branded content. Developed persuasive messaging for customer acquisition, engagement, and retention across multiple digital channels. Built automated email marketing flows using Reportana, including cart recovery, abandoned PIX and boleto recovery, shipping updates, and post-purchase brand reinforcement. Adapted messaging and tone of voice according to customer journey stages, balancing branding and conversion goals.