Khalilur

Senior Email Deliverability & ROI Strategist

Global Freelance • ZZP

Mar 2013 - Present • 13 yrs 4 mos

Expert Email Strategist & Deliverability Architect (2013 – Present) Since 2013, I have been at the forefront of the email marketing revolution, helping businesses navigate the shift from simple newsletters to complex, data-driven revenue engines. Over the past 12 years, I have successfully completed 3,430+ projects for a diverse portfolio of 2,300+ global clients, ranging from boutique e-commerce stores to high-scale enterprise brands. Key Achievements & Impact: Primary Inbox Mastery: I have maintained a 99% deliverability rate for my clients by staying ahead of industry shifts. As of 2026, I specialize in the critical technical requirements (DMARC, SPF, and DKIM) mandated by Gmail and Yahoo, ensuring my clients never lose revenue to the spam folder. Revenue Generation: My Klaviyo and Mailchimp automation strategies have generated millions in attributed revenue. I specialize in building "hands-free" flows—including Abandoned Cart, Post-Purchase, and Win-back sequences—that convert passive subscribers into loyal customers. Technical Excellence: With a background rooted in technical precision (M.Pharm), I bring a scientific level of detail to email coding. I hand-code every template to ensure it bypasses AI filters and remains under the 102KB Gmail clipping limit, a technical nuance that 90% of designers miss. Why My Experience Matters for You: In an era where email providers are becoming stricter, you don't just need a designer; you need a Deliverability Doctor. My decade-plus of experience allows me to spot technical "leaks" in your funnel that are costing you money. I combine the art of high-conversion design with the cold logic of server-side authentication. My Mission: To protect your brand’s sender reputation and ensure that every email you send has the maximum possible chance of reaching the Primary Inbox and driving a measurable Return on Investment (ROI).