Favour Email

Email Deliverability Consultant (SPF, DKIM, DMARC, BIMI)

TECHDesign • Parttime

Aug 2025 - Present • 9 mos

Provided expert email deliverability consulting services to businesses experiencing spam folder placement, email bounces, and poor inbox rates. Conducted full deliverability audits covering SPF, DKIM, DMARC, BIMI, reverse DNS, blacklist monitoring, and domain reputation analysis. Configured and aligned authentication records across domains hosted on Google Workspace, Namecheap, GoDaddy, Cloudflare, and cPanel. Implemented DMARC policies (none, quarantine, reject) with reporting (RUA/RUF) to monitor domain abuse and phishing activity. Set up BIMI records with verified mark certificates to display brand logos in Gmail and Yahoo inboxes, boosting brand trust and open rates. Resolved issues for Mailchimp, Klaviyo, HubSpot, and Google Workspace clients where email authentication failures caused deliverability drops. Performed list hygiene, suppression list management, and bounce handling to maintain clean sender reputation. Educated clients on email warm-up strategies, sending frequency best practices, and content compliance with CAN-SPAM and GDPR regulations. Achieved consistent inbox placement rates above 95% for clients post-audit. Helped e-commerce, SaaS, and agency clients recover from Google and Yahoo bulk sender policy violations introduced in 2024. Keywords: email deliverability, SPF setup, DKIM configuration, DMARC policy, BIMI record, inbox placement, email authentication, spam fix, Mailchimp deliverability, Klaviyo deliverability, Google Workspace email setup, bulk sender compliance. Provided expert email deliverability consulting services to businesses experiencing spam folder placement, email bounces, and poor inbox rates. Conducted full deliverability audits covering SPF, DKIM, DMARC, BIMI, reverse DNS, blacklist monitoring, and domain reputation analysis. Configured and aligned authentication records across domains hosted on Google Workspace, Namecheap, GoDaddy, Cloudflare, and cPanel. Implemented DMARC policies

Email Marketing Specialist & Automation Expert

AutoStoreQa • Parttime

Aug 2022 - Present • 3 yrs 9 mos

Specialized in designing and deploying high-converting email marketing campaigns using Mailchimp, Klaviyo, and ActiveCampaign. Developed automated email workflows, journey templates, and drip sequences that increased client open rates by up to 45% and click-through rates by 30%. Expertise includes list segmentation, audience tagging, A/B testing, and contact list cleaning to maintain sender reputation and maximize deliverability. Configured SPF, DKIM, DMARC, and BIMI records to ensure emails land in the inbox, not spam. Integrated Mailchimp with Shopify, WooCommerce, and other e-commerce platforms to automate abandoned cart flows, welcome sequences, and post-purchase follow-ups. Built responsive email templates, popups, embedded forms, and SMS campaigns tailored to client brand guidelines. Managed Google Workspace setups and email authentication for business clients. Delivered measurable ROI through data-driven campaign strategy, analytics reporting, and continuous optimization. Served clients across e-commerce, SaaS, real estate, health, and education sectors. Tools: Mailchimp, Klaviyo, Shopify, Google Workspace, Canva, Zapier, HubSpot, Stripe, Calendly, Wix, Square, ActiveCampaign, SMS marketing platforms, and email deliverability audit tools. Specialized in designing and deploying high-converting email marketing campaigns using Mailchimp, Klaviyo, and ActiveCampaign. Developed automated email workflows, journey templates, and drip sequences that increased client open rates by up to 45% and click-through rates by 30%. Expertise includes list segmentation, audience tagging, A/B testing, and contact list cleaning to maintain sender reputation and maximize deliverability. Configured SPF, DKIM, DMARC, and BIMI records to ensure emails land in the inbox, not spam. Integrated Mailchimp with Shopify, WooCommerce, and other e-commerce platforms to automate abandoned cart flows, welcome sequences, and post-purchase follow-ups.