Ibrahim Mubarak
Automation That Works While You Grow!
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Marketing Operations & CRM Automation Consultant
Freelancing Career
Feb 2024 - Present • 2 yrs 6 mos
Architected end-to-end HubSpot lead lifecycle systems: Capture, segmentation, scoring, and nurture sequencing; connecting CRM, email, and lead data sources via Zapier and Make.com, eliminating manual data entry and cutting lead response time by 70%. ● Built an n8n-powered SEO Competitor Analysis pipeline running live SERP research, competitor scoring, and AI-driven gap analysis, delivering reports across email, Slack, and Google Sheets simultaneously; reduced manual research time by 85% and improved content targeting accuracy by 40%. ● Owned HubSpot CRM pipeline hygiene and lifecycle automation across client accounts; contact segmentation, email sequencing, and data cleanup. Lifting email open rates 35% and cutting manual CRM maintenance time 90%. ● Audited client marketing funnels end-to-end, identifying pipeline leakage and inefficiencies that drove a 10% reduction in customer acquisition cost (CAC).