Shaban K.

Head of Graphics and Digital Marketing

لايت ستيب أحذية رجالية فاخرة وشرقي مميز في السعودية • Parttime

Jun 2025 - Nov 2025 • 5 mos

Planning, managing, and optimizing digital advertising campaigns across Snapchat, TikTok, Meta (Facebook & Instagram), and YouTube. Handling and growing the company's presence across social media platforms. Coordinating performance-based strategies to increase engagement, lead generation, and sales. Leading and supporting graphic design needs for advertising campaigns, product launches, and company branding. Collaborating with other departments to meet digital and creative goals. Providing performance reports and achieving monthly/quarterly targets.

Marketing & Content Strategist

Greevo Pvt Ltd • Fulltime

Jul 2023 - Jun 2025 • 1 yr 11 mos

• Led data-driven content marketing and brand positioning, securing 140M+ PKR in B2B projects. • Increased lead maturation rates by 50% through high-converting product content tailored to logistics, AI, and emerging technologies. • Developed market research-driven branding and content strategies, optimizing operational frameworks for startups and enhancing market visibility. • Managed SEO-driven campaigns and social media strategies, boosting audience engagement by 40% and aligning content with revenue objectives.

Content and Graphic Specialist

Defixo • Fulltime

Jun 2020 - Feb 2022 • 1 yr 8 mos

• Created high-impact content for 20+ tech-driven software projects, focusing on AI, space, and logistics for B2B and B2C clients. • Enhanced brand credibility and customer retention (+20%) by producing in-depth white papers, case studies, and blog posts. • Implemented performance-driven content strategies, increasing project success rates by 30% through targeted messaging and market-oriented storytelling.