Anwar Raza

Upwork

Upwork • Freelance

Jul 2025 - Present • 10 mos

I work as an AI Creative Designer at Upwork, specializing in AI-powered video ads, AI image creation, and high-end image manipulation for e-commerce and digital brands. My role focuses on transforming concepts and raw assets into scroll-stopping visuals and conversion-driven creatives.

AI Creative Designer

RTW Creation (E-commerce) • Fulltime

Dec 2024 - Present • 1 yr 5 mos

I work as an AI Creative Designer at RTW Creations, where I create high-converting visual content for e-commerce brands using a blend of AI image generation and professional graphic design techniques. Key Responsibilities & Achievements: Designed AI-powered product images for Amazon, Shopify, and website listings that improved visual appeal and click-through rates. Created lifestyle, studio, and conceptual product visuals using advanced AI tools combined with Photoshop retouching. Developed A+ Content, banners, and ad creatives aligned with brand identity and platform guidelines. Enhanced low-quality product photos into premium, sales-ready visuals using AI upscaling and manipulation. Collaborated with marketing teams to deliver conversion-focused creatives for ads and social media. Reduced production time and costs by implementing AI-driven creative workflows while maintaining high realism and consistency. Tools & Skills Used: AI Image Generation, Adobe Photoshop, Product Manipulation, E-commerce Visual Design, Branding, Marketing Creatives, Photo Retouching