h
hoanquan_nguyen

Hoang Quan

@hoanquan_nguyen

Product Growth Marketing

Vietnam
Engels
Sommige informatie wordt in het Engels weergegeven.
Over mij
ShopeePay | Product & Growth | Ex-Grab I am a Growth Marketer with a proven track record of driving scalable commercial growth. With hands-on experience at tech giants like Grab and ShopeePay, I bring rigorous, data-driven marketing frameworks directly to your brand. I specialize in: - Data-Driven Strategy: Turning market trends into profitable actions. - Commercial Growth: Focusing on user acquisition and retention. - End-to-End Campaigns: Crafting compelling copy and managing digital channels. I treat your budget like my own. Let’s connect and elevate your marketing efforts!... Lees meer

Skills

h
hoanquan_nguyen
Hoang Quan
offline • 
Gemiddelde reactietijd: 1 uur

Bekijk mijn diensten

Omnichannel strategie
I will build a data driven product and growth marketing strategy

Werkervaring

Shopee

Senior Growth Marketing Executive

Shopee

Apr 2026 - Present4 mos

Drive Insight-to-Growth: Adopt a consumer-centric and data-driven approach to identify growth opportunities across user lifecycle that drive user retention, transaction frequency for Telco, Ultilities & OTA categories, resulted in +2x% MoM MAU & 1x% MTU for DP on Shopee & ShopeePay across CRM, in-app placements, and campaigns. Campaign Traffic Growth: Liaise closely with CI and BI teams to analyze user behavior, campaign performance, and commercial metrics (TPV, transactions, feature adoption). Continuously optimize growth funnels: activation, retention to monetization, through testing, performance tracking, resulted in 15x% traffic during campaign double-day.

Grab

Product & Growth Executive

Grab

Jan 2025 - Apr 20261 yr 3 mos

Campaign Planning & Execution: Managed end-to-end marketing solution campaigns on GrabMart included: Super Brand Day, Sampling Solution, Co-Partnership Platform, and AOP for top-tier FMCG clients. By build up marketing plan with strategic approach, timelines, budgets and media planning, ensuring alignment across internal, brand, and agency. Key Clients: Mondelez, Vinamilk, Reckitt, Carlsberg, Nutifood, Coca-Cola, Lay’s, Maggi,... Performance Tracking & Analysis: Track KPIs daily/weekly for GMV, Rev, Impressions to ensure performance and timely optimizations for ROI and improve for the next campaign. Monitored campaign budget utilization, actual spending and KPI performance across paid-ads assets result in over target 120% for Super Brand Day campaigns. Stakeholder Coordination: Partnered with Commercial and Client Partners teams to pitch and secure media budgets from FMCG brands, while ensuring stakeholder alignment and long-term relationships.