
Jeanne
Making Social Media Feel More Human, Strategic and Effective
Skills

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Werkervaring
Social Media Manager & Digital Marketing Specialist
Hootsuite • Freelance
Nov 2025 - Present • 11 mos
I managed social media content for a medical aesthetics brand, focusing on building a professional and informative online presence across Instagram and Facebook. I developed content around skincare treatments, aesthetic procedures, client education, FAQs, treatment benefits, and brand-focused campaigns. I created and scheduled social media posts, developed captions and content ideas, researched relevant hashtags, and maintained a consistent visual and communication style. I also monitored audience engagement and used content performance insights to identify topics and formats that resonated with the target audience. The experience strengthened my ability to translate specialized services into clear, engaging social content while maintaining a trustworthy brand voice and communicating effectively with prospective clients.