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Lead Corporate Marketing & Furniture Catalog Specialist

Furniture Bunny • Fulltime

Jul 2025 - Present • 10 mos

Furniture & B2B Interior Design As the Lead Marketing Designer for a top-rank B2B furniture manufacturer, I specialized in high-stakes Product Portfolios and Commercial Catalogs. My work was instrumental in helping the sales team secure contracts with architectural firms and corporate office developers. I focused on creating "Investment-Grade" catalogs that translated complex industrial furniture data into beautiful, easy-to-digest visual narratives. I mastered the art of Industrial Data Visualization, transforming messy spreadsheets of furniture dimensions, weight capacities, and material fire-ratings into sleek, professional tables and infographics. My role required a mastery of Adobe InDesign’s Data Merge and Master Page features to handle massive 100+ page catalogs efficiently. I worked closely with product engineers to ensure that every material swatch and technical drawing was perfectly aligned with the brand’s high standards. Beyond the catalog, I designed Sales Pitch Decks and Trade Show Brochures that highlighted the brand's innovation in modern, ergonomic workspace design. I ensured that every piece of collateral was optimized for both high-end offset printing and digital distribution via clickable, interactive PDF interfaces. Related Services Included in this Role: B2B Furniture Catalog Design Modern Office Lookbooks Product Portfolio Curation Industrial Technical Sheets Material Swatch Indexing Contract Furniture Brochures Architectural Pitch Decks Interior Design Project Proposals Commercial Real Estate Brochures Furniture Specification Manuals Custom Iconography for Features Corporate Annual Reports High-Res Furniture 3D Layouts Sales Enablement Materials Trade Show Catalogues Digital Interactive Portfolio Design Brand Guidelines for Furniture Wayfinding & Signage Graphics B2B Lead Magnet Design Professional Print Management.

Senior Jewelry Brand Strategist & Publication Designer

Jewell Jordan Publishing • Freelance

Mar 2025 - Present • 1 yr 2 mos

In this role, I served as the lead designer for high-growth sustainable jewelry brands, focusing on the specialized niche of lab-grown diamonds and artisanal tribal jewelry. My primary responsibility was to bridge the gap between high-fashion aesthetics and technical wholesale requirements. I managed the creation of comprehensive Product Lookbooks and B2B Line Sheets that facilitated smoother ordering processes for international retailers. I deeply understood the nuances of jewelry marketing, particularly the importance of macro-photography layout and color grading to ensure that diamond clarity and metal textures were represented with 100% accuracy for print. I developed modular design systems that allowed brands to scale their collections seasonally without losing brand consistency. My work involved heavy collaboration with creative directors to ensure that every lookbook told a story of sustainability and ethical luxury, which is crucial for the modern "conscious consumer" market. I also specialized in the technical side of the industry, creating Stone Weight Charts, Size Guides, and Pricing Tier Sheets that integrated seamlessly into the aesthetic of the catalog. Related Services Included in this Role: Jewelry Catalog Design Lab Diamond Lookbooks Tribal Jewelry Brand Guides Wholesale Line Sheets Luxury Product Catalogues Jewelry Retouching & Enhancement Sustainable Luxury Storytelling Price List Design Order Form Integration Social Media Catalog Integration Seasonal Lookbook Concepting Minimalist Jewelry Layouts Brand Identity for Jewelers Typography for Luxury Brands E-commerce Product Catalogs Technical Spec Sheets (Metal/Stone) Interactive PDF Line Sheets Jewelry Packaging Insert Design Certificate of Authenticity Layouts Influencer Press Kit Design.