Ismaeel X

Meta Ads Specialist (Facebook & Instagram)

Elegant Themes • Freelance

May 2024 - Present • 2 yrs 5 mos

Running lead-generation campaigns for , an interiors and construction brand based in USA — one of the most competitive and expensive ad markets in the region. Manage Meta Instant-Form funnels end to end, along with deposit and show-up strategy to make sure leads actually convert into booked consultations, not just form fills. Focus on continuously optimizing targeting and bidding to bring down cost per qualified lead, while keeping creative fresh enough to hold performance in a market where competitors are bidding aggressively on the same audience.

Performance Marketing Specialist

Fiverr • Fulltime

Dec 2021 - Present • 4 yrs 10 mos

As the Founder and Performance Marketing Specialist at Techgetic, I help businesses grow through data-driven digital marketing strategies. I specialize in Google Ads, Meta Ads, PPC campaign management, conversion tracking, and lead generation for businesses worldwide. My responsibilities include: • Planning and managing Google Ads & Facebook Ads campaigns • Increasing ROI through continuous campaign optimization • Keyword research and audience targeting • Conversion tracking using Google Tag Manager & GA4 • Landing page optimization and A/B testing • Budget management from small businesses to high-spend accounts • Performance reporting and strategic growth planning Key Results: • Managed over $930,000 in Google Ads spend • Generated 187,000+ clicks • Delivered 25,000+ conversions • Helped businesses improve lead quality while lowering cost per conversion.