Abdul Rehman

Marketing Specialist

Fiverr • Freelance

Jul 2024 - Present • 1 yr 10 mos

Managed end-to-end Amazon PPC management services for Kindle Direct Publishing authors through Fiverr, focusing on sustainable growth and data-driven optimization. Managed advertising campaigns across all major Amazon marketplaces, including the US, UK, Canada, Germany, France, Italy, Spain, and Australia, covering both low- and high-competition niches. Handled the complete campaign lifecycle, including market research, competitor analysis, keyword research, campaign setup, restructuring, and ongoing optimization. Implemented strategic keyword targeting, bid optimization, and negative keyword management to reduce wasted ad spend and improve overall advertising efficiency. Monitored campaign performance daily using key metrics such as ACOS, ROAS, CTR, and conversion rate. Made data-backed optimization decisions to ensure consistent improvement and long-term scalability. Created and shared detailed performance reports with clients, providing transparent insights, clear explanations, and actionable recommendations. Maintained strong client relationships through honest communication, realistic expectations, and a quality-focused, results-driven approach.