Ivan Smith

Founder & Business Development Consultant

Jak2management • ZZP

Jun 2025 - Present • 1 yr 5 mos

| Founded Jak2 Management, a UK-based business development and digital marketing agency supporting businesses with lead generation, social media management, SEO, website development, tendering and commercial growth. Managed marketing and business development activities for multiple clients across construction, fire protection, healthcare and professional services. Key responsibilities include developing marketing strategies, managing LinkedIn campaigns, building websites, generating B2B leads, preparing tenders, managing supplier registrations and improving online visibility.

Business Development & Marketing Consultant

Cope Group • Freelance

Apr 2025 - Present • 1 yr 7 mos

| Cope Group Limited 2025 – Present Responsible for business development, digital marketing, lead generation and commercial growth strategies for Cope Group Limited, a UK-based specialist passive fire protection contractor. Working through Jak2 Management to strengthen the company's market presence, develop new business relationships and secure opportunities across the construction, social housing and public sectors. Key responsibilities and achievements: Increased LinkedIn followers by 451% through targeted content creation, organic growth strategies and consistent social media management. Achieved a 101% increase in social media engagement and a 50% increase in inbound enquiries. Developed and implemented B2B lead generation strategies targeting main contractors, housing associations, facilities management companies and specialist fire protection contractors. Managed LinkedIn marketing, branded graphics, project case studies and promotional campaigns to strengthen the company's digital presence. Identified subcontracting opportunities, direct-award projects and new commercial partnerships across London, the South West and Midlands. Researched public-sector tenders, procurement frameworks and supplier registration opportunities. Supported tender submissions, pricing schedules, commercial estimating and bid preparation. Developed prospect databases, outreach campaigns and business development tracking systems. Supported operational planning, workforce scheduling and coordination of fire stopping and fire door remedial programmes. Helped promote the company's delivery capabilities, including a major FRA remedial programme involving over 1,200 completed actions in three months. Worked directly with senior management to develop growth strategies, strengthen client relationships and improve business processes.

Business Development Manager

Preventr® • Fulltime

Jan 2026 - Jul 2026 • 6 mos

Responsible for business development, marketing strategy, tender management and commercial growth across Preventr Group, including PFSS and its specialist passive fire protection services. Key responsibilities and achievements: Developed business development strategies targeting main contractors, housing associations, local authorities and facilities management companies. Managed public-sector tenders, framework applications, PQQ submissions and commercial pricing. Supported the development of company websites, marketing brochures, LinkedIn content and brand positioning. Identified new business opportunities through B2B lead generation, supplier registrations and strategic partnerships. Managed CRM systems, procurement portals and tender tracking processes. Developed pricing schedules, estimating tools and commercial reporting systems. Worked alongside senior management to improve business processes, market positioning and long-term growth.