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jazzie541

Kanageswari G

@jazzie541

Brand Strategist

Maleisië
Engels
Sommige informatie wordt in het Engels weergegeven.
Over mij
I specialise in strategy, brand management, commercialisation and omnichannel marketing. With 11+ years of experience across MNCs and start-ups, I’ve led product and brand strategy, marketing campaigns, and consulting projects—translating complex data and insights into impactful strategies. Here’s how I can support you: ✔ Market research & competitive analysis ✔ Brand strategy & positioning ✔ Go-to-market planning ✔ Marketing & campaign strategy ✔ High-impact PowerPoint presentations If you're looking for someone who can bridge science, insights and business to drive growth, let’s connect.... Lees meer

Skills

j
jazzie541
Kanageswari G
offline • 

Bekijk mijn diensten

Bedrijfspresentaties
I will help you with market research, strategic analysis and create polished PPT decks

Werkervaring

GSK

Product Manager

GSK • Fulltime

Jul 2023 - Mar 20262 yrs 8 mos

- Served as the marketing lead for the respiratory portfolio, developed brand strategy and marketing plans aligned with global direction and local market needs, leading cross-functional teams to deliver impactful omnichannel campaigns and initiatives. - Built and strengthened engagements with Key Opinion Leaders (KOLs) to enhance brand advocacy and drive greater share of voice. - Delivered targeted product training and marketing support to the sales team, enhancing product knowledge and aligning sales efforts with marketing strategy to boost field effectiveness and engagement. - Supported new product launch initiatives, contributing to the development of business cases, pre-launch planning and successful portfolio expansion.

OYO

Revenue Manager

OYO

Dec 2019 - Sep 20211 yr 9 mos

- Accountable for the revenue performance of OYO hotels within the assigned hubs by meeting defined targets across channels through various performance enhancing initiatives, working cross-functionally with local and regional teams. - Oversaw the direct channel performance, ensuring delivery of marketing campaigns, CRM initiatives, partnerships and various other efforts to ensure optimal channel growth and contribution.