Jeannine G

Marketing launch management

Book Buddy Media • Freelance

Oct 2023 - Nov 2025 • 2 yrs 1 mo

Book Buddy Media Marketing Launch Manager Planned and managed book marketing campaigns from pre-launch through post-launch. Coordinated launch schedules with authors, designers, editors, and marketing partners to ensure timely execution. Developed marketing strategies across email, social media, and promotional channels to maximize book visibility. Tracked campaign performance, monitored key metrics, and adjusted strategies to improve results. Managed promotional assets, launch calendars, and communication with stakeholders throughout the launch process. Key Achievements: Successfully managed multiple book launches, consistently meeting project deadlines and campaign objectives. Increased audience engagement through coordinated multi-channel marketing campaigns. Streamlined launch processes by improving project coordination and communication across teams. Helped authors achieve stronger book visibility and successful product launches through strategic marketing execution.