
Joel Wix
Conversion Focused Website Designer for Small Businesses and Coaches
Skills

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Portfolio
Werkervaring
Shopify Store Designer & Ecommerce Specialist
Cloth Centre • Freelance
Feb 2026 - Present • 3 mos
Designed and optimized Shopify stores for ecommerce businesses aiming to increase sales, improve user experience, and build strong online brands. Specialized in Shopify store design, product page optimization, and conversion-focused layouts tailored for online selling. Built responsive Shopify websites with clean design, intuitive navigation, and mobile-friendly structure to enhance customer experience. Customized themes, configured apps, and integrated tools for payment, shipping, and automation. Optimized Shopify stores for SEO, performance, and speed to improve visibility and reduce bounce rates. Enhanced product pages with persuasive structure, clear call-to-actions, and optimized content to increase conversion rates. Worked with business owners to create Shopify stores aligned with branding, marketing strategy, and customer journey. Delivered ecommerce solutions focused on improving sales performance, customer retention, and overall store efficiency.
Wix Website Designer & Redesign Specialist
Instant Signs & Prints • Freelance
Jan 2026 - Present • 4 mos
Designed and redesigned high-performing Wix websites for small businesses, startups, and service-based brands focused on growth and lead generation. Specialized in Wix website design, Wix website redesign, and building conversion-focused structures that turn visitors into clients. Developed fully responsive Wix websites optimized for mobile devices, ensuring seamless performance across desktop, tablet, and mobile screens. Implemented Wix SEO best practices including keyword optimization, meta tags, page structure, and on-page SEO to improve search visibility and ranking on Google. Created high-converting Wix landing pages with clear user flow, strong call-to-actions, and strategic layout to increase engagement and sales. Improved website speed, loading performance, and usability to enhance user experience and reduce bounce rate. Worked closely with clients to understand business goals and translate them into effective Wix website solutions that drive traffic, build trust, and generate measurable results. Delivered modern, clean, and professional Wix websites aligned with branding and optimized for performance, conversions, and long-term scalability.
Wix Website Maintenance & Support Specialist
Kitchen Stuff Store • Fulltime
Dec 2025 - Present • 5 mos
Provided ongoing Wix website maintenance, support, and troubleshooting services to ensure websites remain functional, updated, and high-performing. Diagnosed and fixed Wix website issues including bugs, layout problems, broken sections, and performance errors. Managed regular updates, content changes, and design improvements to keep Wix websites aligned with business needs. Improved website speed, responsiveness, and usability through optimization and technical adjustments. Monitored Wix website performance and resolved issues affecting user experience and conversion rates. Assisted clients with maintaining secure, reliable, and optimized Wix websites that support their growth and online presence. Delivered consistent support and improvements to ensure websites continue to perform effectively over time.