
felicia
Engaging social media manager and content creator for fashion beauty and fitness
Skills

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Werkervaring
Social Media Manager
Freelance • Freelance
Oct 2026 - Present • 1 mo
I worked as a Social Media Manager, supporting fashion, streetwear, skincare, haircare, wig, and beauty brands with their day to day social media activities. Created branded social media posts, developed content calendars, edited short form videos for Instagram Reels and TikTok, and prepared captions and relevant hashtags to maintain consistent brand communication. Planned and organized content around brand identity, product features, promotional campaigns, and audience interests. Assisted with social media account management, content scheduling, community engagement, and monitoring post performance to understand audience response and identify areas for improvement. I used Canva to design social media graphics, CapCut and Adobe Premiere Pro to edit videos, and Meta Business Suite to manage content and review performance insights. Adapted creative materials to different brand styles, maintained visual consistency across posts, and supported campaigns focused on product awareness, audience engagement, website traffic, and customer interest. I collaborated with clients to understand their goals, follow brand guidelines, incorporate feedback, and deliver content aligned with their marketing plans.