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Fiverr Pro
Nederlands
$
USD
Kassandra M
@kass_moriarty
Vetted Pro
USC MBA l Marketing Strategy l Paid Advertising Expert
Verenigde Staten
Engels
Gescreend door Fiverr Pro
Kassandra M is geselecteerd door het team van Fiverr Pro vanwege diens expertise.
Gescreend voor
Marketingstrategie
Over mij
I've worked at OMD (media agency) for 8+ years across brands like Call of Duty, Snapchat, FedEx & Frito Lay.
I am an expert in creating acquisition and brand campaign strategies across social, search, programmatic, and outdoor channels.
I have experience in test and learn framework creation and have driven real results in terms of lead generation, sales and brand awareness.
My most recent exciting success is growing the audience of the FLVR_US TikTok handle to over 1 million in less than 6 months to support Frito Lay's new mission of bringing chips beyond the bowl.
Skills
Kassandra M
US$ 110/uur
offline •
Gemiddelde reactietijd: 6 uur
Bekijk mijn diensten
Digitale marketingstrategie
I will create a full funnel digital advertising strategy with competitor analysis
Marketingadvies
I will be your fractional cmo and marketing strategy consultant
Wil je op uurbasis werken?
Vertel Kassandra M wat je nodig hebt.
US$ 110
/
uurWerkervaring
OMD USA
5 yrs 5 mos
Director, Integrated Media Planning
Jun 2022 - Present • 4 yrs
• Created recommendations on media plans and strategies. • Reviewed presentations carefully to ensure all formatting and information was accurate. • Managed Canada and LATAM markets through the planning and buying process for Call of Duty. • Dove into research to gain industry knowledge in order to create recommendations on media plans and strategies • Reviewed presentations with a fine toothed comb to ensure all formatting and information was accurate
Global Associate Media Director
Jan 2021 - Jun 2022 • 1 yr 5 mos
• Created recommendations on media plans and strategies. • Reviewed presentations carefully to ensure all formatting and information was accurate. • Managed Canada and LATAM markets through the planning and buying process for Call of Duty. • Dove into research to gain industry knowledge in order to create recommendations on media plans and strategies • Reviewed presentations with a fine toothed comb to ensure all formatting and information was accurate
International Network Operations Director
OMD EMEA
Feb 2020 - Dec 2020 • 10 mos
Collaborated/presented Call of Duty: Modern Warfare strategy to the president and C-suite in Activision and OMD. • Managed deliverables across three Activision franchises, while governing Service Level Agreement conversations, resulting in better lead times for our team and less employee burnout. • Implemented new billing and planning processes, resulting in a 4x faster payment rate and $3M reduction in unpaid billings. • Created an efficient globalized media planning process across 20+ markets by developing key points of contact and clear templates.
4 Reviews
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Specificering van de beoordeling
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1-4 van 4 reviews
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staceyhs
Verenigde Staten
Nuttig?
ignaziodisalvo
België
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josephjrobison
Verenigde Staten
Great ideas and direction for campaigns, thank you!
Nuttig?
johnrapier784
Verenigde Staten
Nuttig?
