l
laurapolet

Laura P

@laurapolet

I help eCommerce websites improve their conversion rate and customer journey

Frankrijk
Frans, Engels
Sommige informatie wordt in het Engels weergegeven.
Over mij
I help e-commerce brands improve their conversion rate by identifying what slows down the buying decision and what can be improved quickly. With 5+ years of experience working on digital products, experimentation and data-driven optimization, I focus on very concrete and actionable recommendations. My approach is simple: analyze the customer journey (desktop & mobile), identify friction points, prioritize improvements with real business impact.... Lees meer

Skills

l
laurapolet
Laura P
offline • 
Gemiddelde reactietijd: 48 uur

Bekijk mijn diensten

Conversiepercentage optimalisatie (CRO)
I will audit your website and create a cro action plan
Conversiepercentage optimalisatie (CRO)
I will run and analyse ab tests on your website

Werkervaring

Consultant CRO and Product Analytics

Henkan and Partners • Fulltime

Sep 2021 - Dec 20254 yrs 3 mos

Worked with multiple clients across different industries including travel, luxury, fashion, media and education. My work focused on improving customer journeys, conversion funnels and overall website performance, mainly for e-commerce and digital platforms. I collaborated closely with product, marketing and design teams to analyze user behavior, identify friction points and prioritize high-impact improvements based on data and real user insights. Projects involved conversion analysis, experimentation strategy, A/B testing and actionable optimization recommendations.