Momtahar Ads

Google Ads & Meta (Facebook & Instagram) Ads Specialist

SukkahCo. • ZZP

Apr 2023 - Nov 2025 • 2 yrs 7 mos

I help businesses generate more leads, sales, and brand awareness through high-performing Google Ads and Meta (Facebook & Instagram) advertising campaigns. My responsibilities include: • Planning and launching Google Search, Display, Shopping, Performance Max, and YouTube Ads campaigns. • Creating and managing Facebook and Instagram advertising campaigns for lead generation, eCommerce, and local businesses. • Conducting audience research, competitor analysis, and campaign strategy development. • Setting up Meta Pixel, Google Tag Manager (GTM), Google Analytics 4 (GA4), and conversion tracking. • Optimizing campaigns to improve ROAS, CTR, and reduce Cost per Lead (CPL) and Cost per Acquisition (CPA). • Performing A/B testing on ad creatives, copy, and landing pages to maximize performance. • Managing advertising budgets efficiently and providing detailed performance reports. • Helping clients scale their businesses with data-driven marketing strategies.