MELANIE WILLIAM

Online Community Manager & Circle.so Expert | Community Growth Strategist

Creative Agency • Freelance

Jan 2026 - Present • 6 mos

Led the end-to-end development and optimization of premium online community platforms using Circle.so, Skool, Kajabi, and Mighty Networks for coaches, educators, and digital brands. Designed scalable community infrastructures including membership tiers, course integration, automated onboarding systems, engagement workflows, gamification features, and monetization strategies. Customized branded community spaces, integrated third-party tools, and implemented retention-focused systems to improve member participation and user experience. ACHIEVEMENT: Successfully launched and managed multiple high-performing online communities, helping clients grow active memberships, improve member retention, streamline onboarding, and generate consistent engagement within the first few weeks of launch.

Skool Community Architect for Coaches & Creators

Digital Agency • Freelance

Jan 2026 - Present • 6 mos

Successfully planned, built, and optimized multiple Skool communities for coaches, course creators, consultants, and online business owners looking to create highly engaged and profitable membership communities. My role went far beyond basic setup. I developed structured community frameworks designed to improve member onboarding, increase engagement, and create a seamless learning experience. This included configuring courses, organizing classroom content, setting up gamification systems, creating membership journeys, and implementing automation workflows that reduced manual management while improving member retention. For each project, I started by understanding the client's business model, target audience, and long-term goals. Using this information, I designed a customized Skool ecosystem that aligned with their brand and encouraged consistent member participation. The result was a professional, easy-to-navigate community that helped members stay active, consume content efficiently, and achieve better outcomes. I also assisted clients with content organization, onboarding strategies, engagement planning, course migration, community structure optimization, and launch preparation. My strategic approach ensured that every community was built not just to look professional, but to drive growth, member satisfaction, and long term scalability. Through attention to detail, clear communication, and a results driven process, I consistently delivered communities that exceeded client expectations, strengthened their authority, and provided a solid foundation for sustainable business growth.