
Morizna
Level 2
Web Analytics and Tracking expert
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Web Analytics and Tracking Manager
AMBC Digital Agency • Freelance
Jan 2024 - Dec 2025 • 1 yr 11 mos
As a Web Analytics and Tracking Manager, I am responsible for implementing, managing, and optimizing tracking systems to ensure accurate data collection and performance measurement. I set up and configure Google Tag Manager (Web & Server-Side), GA4, Google Ads conversion tracking, and Meta Pixel (including Conversions API). I create and manage event tracking for form submissions, purchases, leads, calls, and other key conversion actions. I ensure proper data flow between platforms, troubleshoot tracking issues, and validate data using debugging tools such as Tag Assistant and browser developer tools. Additionally, I develop custom data layers, configure enhanced ecommerce tracking, and build reporting dashboards to provide actionable insights. My work helps improve campaign performance, optimize ad spend, and support data-driven marketing decisions.
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clayton831
Terugkerende klant

Verenigde Staten
Working with him is like watching a wizard work. Unlike other developers who hope you just take their work for it, he let me know what corrections he would be making and why. I will only be using him for this type of work.
Reactie van de freelancer
james_vandeuson
Terugkerende klant

Verenigde Staten
I can’t begin to explain how helpful Morizna was to our business. We’re in the phase where everything has a learning curve. We had some really serious Meta event blocking going on, threatening our ability to collect any data on a purchase event. After reading about event blocks, my partner and I thought...
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clayton831
Terugkerende klant

Verenigde Staten
Another pleasure working with him. He came up with creative solutions for our unique setup and we will be hiring again.
Reactie van de freelancer
pankajdcosta164
Terugkerende klant

Bangladesh
I hired Morizna for the second time to set up the Meta Pixel and Conversions API (CAPI) for my other brand and once again, she delivered exceptional results. She is highly professional, responsive, and truly understands the technicalities of Facebook tracking. She successfully integrated the CAPI gateway,...
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pankajdcosta164
Terugkerende klant

Bangladesh
Morizna is an absolute expert when it comes to Meta Pixel, Conversions API (CAPI), and Google Ads tracking. She successfully cleaned up my messy pixel setup, removed old tracking codes, and fixed my Google Ads conversion goals perfectly. She is patient, professional, and very quick to respond. If you...
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