M Usman

Google Ads Specialist | PPC Expert | Conversion Tracking | GA4 | GTM | Certified by Google

Fiverr • Freelance

Jan 2026 - Present • 9 mos

Working as a freelance Performance Marketing Specialist on Fiverr since 2021. I help businesses grow through Google Ads, Meta Ads, lead generation, PPC campaign management, conversion tracking (GA4 & GTM), GoHighLevel automation, and Amazon account management. Successfully delivered projects for local businesses and eCommerce brands with a strong focus on ROI and client satisfaction.

Google Ads Specialist | PPC & Conversion Tracking Expert

Upwork • Freelance

Dec 2020 - Present • 5 yrs 10 mos

Helping businesses generate more qualified leads and sales through Google Ads since 2020. I specialize in Google Search Ads, Performance Max, Google Tag Manager, GA4, Conversion Tracking, Enhanced Conversions, and landing page optimization. I've worked with local service businesses and eCommerce brands, focusing on improving lead quality, lowering cost per lead, and maximizing ROI

Ads Account Strategist

Google • Fulltime

Feb 2022 - Mar 2024 • 2 yrs 1 mo

As a Growth Strategist, I’ve worked with C-level executives at prominent brands and high-growth startups across the UK, US, and Germany, developing, pitching, and implementing transformational digital growth strategies across an annual portfolio valued at £48M. Built a strong pipeline of strategic relationships while consistently exceeding sales and revenue targets, achieving 121% of target on average per quarter. Also served as the Analytical Lead for a 40-person team, identifying high-impact revenue opportunities and driving a 39% QoQ increase in sales productivity across the team.