Muhammad Ehsan

Head of FInance and Reporting

Modest Fashion Private Limited • Fulltime

Aug 2025 - Present • 9 mos

Role Overview The Head of Finance & Reporting is responsible for the overall supervision and strategic oversight of the finance department, ensuring accurate financial reporting, strong internal controls, and meaningful financial insights for management and investors. The role focuses on e-commerce and retail reporting, investor analysis, and financial reporting through QuickBooks and Zoho. Key Responsibilities Overall Financial Supervision Supervise and manage all finance department functions, including accounting, reporting, and controls Ensure timely and accurate monthly, quarterly, and annual financial reporting Maintain compliance with IFRS, tax regulations, and internal policies Investor & Management Analysis Prepare investor-focused financial analysis, performance reports, and dashboards Analyze profitability, cash flows, margins, and key business drivers Support management with budgeting, forecasting, and strategic planning E-commerce & Shopify Reporting Oversee financial reporting for online platforms, including Shopify Review order-wise sales, refunds, chargebacks, and payment gateway settlements Ensure reconciliation between Shopify data and accounting systems Monitor online gross margins and contribution analysis Retail Reporting Oversee retail store financial reporting, including sales, cost of sales, and operating expenses Analyze store-level performance and profitability Review inventory valuation, stock movement, and shrinkage reports Accounting Systems – QuickBooks & Zoho Manage financial reporting through QuickBooks and Zoho Books Ensure accurate posting, reconciliations, and reporting across systems Improve reporting efficiency and standardization within accounting software Process Improvement & Controls Strengthen internal controls and financial reporting processes Implement standardized reporting templates and dashboards Coordinate with operations and supply chain teams to improve financial visibility

Assistant Manager I

KPMG • Fulltime

Sep 2021 - Aug 2025 • 3 yrs 11 mos

During my time at KPMG, I worked on audit and assurance engagements for clients across Pakistan, Saudi Arabia, and Qatar, covering a wide range of industries including: • Services sector • Real estate & construction • Oil & energy sector • Banking & financial institutions • Airline & aviation sector This exposure strengthened my expertise in IFRS compliance, internal controls, financial reporting, and audit-ready documentation across complex business models.