
Muzamil Farooq
Amazon PPC Expert and Amazon Private Label Expert
Skills

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Portfolio
Werkervaring
Amazon PPC Manager
Accelero • Fulltime
Dec 2025 - Present • 6 mos
Lead Amazon advertising strategy for scaling brands through data-driven PPC management. Structure, optimize, and scale Sponsored Products, Sponsored Brands, and Sponsored Display campaigns to maximize ROAS while controlling ACoS and TACoS. Specialize in advanced keyword research, search term mining, bid optimization, budget scaling, and campaign restructuring. Implement full-funnel strategies, ranking campaigns, and continuous A/B testing to improve CTR and conversion rates. Focused on profitable growth — not just sales volume — by aligning ad performance with margins and overall business goals. Proven ability to turn underperforming accounts into scalable, revenue-generating advertising machines.
Amazon Account Speicalist
Adcelerate 360° • Fulltime
Sep 2025 - Present • 9 mos
Manage Amazon Seller Central accounts and drive overall brand performance across multiple categories. Responsible for end-to-end account growth, including listing optimization, PPC scaling, and profitability management. • Create, optimize, and maintain SEO-focused product listings and A+ Content • Plan, execute, and scale Sponsored Products (SP), Sponsored Brands (SB), and Sponsored Display (SD) campaigns • Conduct in-depth keyword research, competitor analysis, and conversion rate optimization • Monitor ACoS, TACoS, ROAS, sales performance, and overall profitability • Optimize bids, budgets, and campaign structures for scalable growth • Launch and grow Private Label products with full lifecycle management • Deliver performance reports with actionable strategic insights Managed over $6M+ in Amazon ad sales across 7 brands in Supplements, Grocery, Pet Products, and Home categories. Consistently improved ROAS, reduced ACoS, and scaled campaigns through data-driven decision-making
Amazon PL Brand Manager
Ecomist • Fulltime
Mar 2023 - Jan 2026 • 2 yrs 10 mos
As, a Private Label Brand Manager, I build and scale Amazon brands from concept to market leadership. Over the past years, I've mastered every stage of the private label process - from data-driven product research (Helium 10, Jungle Scout, keepa) and sourcing reliable manufacturers, to creating differentiated brand identities with strong trademark and positioning. I crafted listing with persuasive copy, A+ Content and professional imagery management, I managed advanced PPC (SP - SD - SB ) along with all other responsibility with a main focus in improving ACOS, TACOS, and ROI. My launch strategies consistently achieve page-one ranking on multiple keywords that was supported by smart inventory management and supply chain coordination.