Nandhini
Senior SEO Copywriter
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SEO Content Writer
Singapore • Fulltime
Mar 2024 - Present • 2 yrs 2 mos
I create SEO-friendly content for websites, blogs, and landing pages to increase organic traffic and visibility, mainly in the beauty and aesthetics industry. I handle everything from keyword research (using tools like Google Keyword Planner, SEMrush, and Google Analytics) to writing and optimizing content so it’s engaging and easy to read. I also work closely with marketing and design teams to make sure the content fits the brand and campaign goals. On top of that, I track performance using analytics tools to see what’s working and improve results over time. I apply SEO best practices like keyword optimization, internal linking, and meta tags, and I also work on backlink strategies to boost domain authority.