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Creative Director
Retrowaves • Fulltime
Mar 2024 - Present • 2 yrs 6 mos
Lead creative direction, brand identity, and apparel design for Retrowaves. Responsible for developing full streetwear collections from initial concepts, tech packs, and typography to 3D puff embroidery graphics, custom denim treatments, and tracksuits. Oversee end to end visual aesthetics, digital brand assets, and creative campaigns that align with contemporary street culture and modern design principles