
Naz
Ecom GM AND AAT UK
Skills

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Werkervaring
Ecommerce Manager
SARTEX QUILTS & TEXTILES • Fulltime
Apr 2015 - Mar 2026 • 10 yrs 11 mos
General Manager | Multi-Channel E-commerce (UK) 2014 – Present The Role: Currently overseeing full-scale operations for a high-growth e-commerce business. My day-to-day involves strategic P&L management, scaling FBA operations, and ensuring the financial health of every SKU across multiple platforms. The Focus: Bridging the gap between warehouse logistics and financial reporting to ensure the business scales profitably, not just in turnover. Key Achievements P&L & Margin Recovery: Using my AAT qualification, I conducted a full audit of a 7-figure brand's settlement reports, identifying a 12% leak in net profit caused by incorrect FBA size-tiering and hidden disposal fees. FBA Logistics Optimization: Redesigned inbound shipment workflows to navigate the 2026 FBA placement fee changes, successfully reducing shipping overheads by 18% through strategic inventory distribution. Landed Cost Precision: Developed a proprietary margin costing model that accounts for fluctuating freight, duty, and VAT, providing the board with 99% accuracy on net-profit-per-unit. Scaling Operations: Successfully managed the transition of a brand from £500k to £5M+ annual turnover while maintaining a steady 22% net margin through rigorous cost control and PPC audit strategies. Inventory Efficiency: Reduced "dead stock" capital by 30% through advanced forecasting, ensuring cash flow remained healthy for new product launches.