Patience E

Nextup Surveys

Survey All • Freelance

Jul 2024 - Apr 2026 • 1 yr 9 mos

Senior Survey Designer, NextUp Surveys (2024–2026) Designed and launched 250+ high-converting surveys and forms across industries, driving a 38% average increase in response rates for clients. Optimized questionnaire UX and wording to boost completion rates by 29% and reduce abandonment on multi-step forms by 42%. Implemented advanced branching, conditional logic, and calculations that increased lead qualification accuracy by 35% and shortened lead-to-sale time by 18%. Integrated payment flows and pricing calculators for order forms, enabling $120K+ in client transactions processed through designed forms. Built reusable survey templates and style systems, cutting project turnaround time by 45% while ensuring brand consistency. Established spam-protection and validation protocols, reducing fraudulent/junk submissions by 87%. Coordinated A/B testing and analytics tracking (UTMs, GA4 event goals), producing data-driven recommendations that improved conversion funnels and informed client strategies. Trained internal teams and onboarded 40+ clients on form best practices, resulting in stronger client retention and upsell opportunities.