
Michelle Och
Zoho Specialist
Skills

Bekijk mijn diensten


Portfolio
Werkervaring
Client Call Booking & Email Automation Specialist
Keano • Fulltime
Apr 2021 - Jan 2026 • 4 yrs 9 mos
Implemented an efficient client call booking system and automated email communications to enhance engagement and streamline scheduling. Configured Zoho Bookings for easy appointment setup and integrated automated email workflows for confirmations, reminders, and follow-ups. Skilled in Zoho Bookings, email automation, workflow setup, CRM integration, client communication optimization, and user experience design to ensure seamless interactions and improve client satisfaction. #ZohoBookings #EmailAutomation #ClientCallBooking #WorkflowAutomation #CRMIntegration #AutomatedEmails #AppointmentScheduling #CustomerEngagement #ZohoCRM #ZohoTools #ClientExperience #MarketingAutomation #WorkflowOptimization #UserExperience #LeadManagement #FollowUpAutomation #DigitalCommunication #BusinessProcessAutomation
Automation Workflow Optimization
Stellar Gems • Freelance
Dec 2025 - Jan 2026 • 1 mo
Problem: Stellar Gems experienced issues with customer follow-up messages not being delivered on time, despite the workflow being correctly configured. This caused missed engagement opportunities and affected customer experience and sales. Solution: I analyzed and identified the root cause of the automation delays and optimized the workflow to ensure timely delivery of follow-up messages. I reviewed workflow settings, fixed trigger and timing issues, and conducted testing to confirm that messages were being sent correctly and on schedule. Outcome: After optimizing the workflow, Stellar Gems regained consistent and timely follow-up communication with customers. This improved customer engagement, enhanced customer experience, and helped strengthen sales and customer retention.
Digital Marketing & Sales Growth Campaign
Lunera Skincare • Freelance
Sep 2025 - Oct 2025 • 1 mo
Lunera Skincare aimed to increase sales of its Bakuchiol Night Repair Serum across both online and offline channels while building strong brand awareness for a niche skincare product. I contributed by planning and executing targeted marketing campaigns focused on visibility, conversion, and lead generation. This included creating eye-catching campaign headlines, positioning the product as a gentle alternative to retinol, and ensuring consistent messaging across digital platforms. I also supported lead generation efforts by capturing and nurturing potential customers. Through effective campaign execution and ongoing optimization, the brand achieved improved visibility, stronger customer engagement, and increased sales readiness across both online and offline markets.