
charla
Email Marketing and Automation Expert
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Werkervaring
Email Marketing and Automation Expert
Digital Solutions • ZZP
Apr 2024 - Present • 2 yrs 2 mos
As an Email Marketing and Automation Expert, I specialize in helping businesses increase customer engagement, boost conversions, and generate consistent sales through strategic email marketing solutions. I have experience creating and managing automated email workflows, including welcome sequences, abandoned cart recovery, promotional campaigns, lead nurturing, and customer retention flows. I work with leading platforms such as Klaviyo, Mailchimp, ActiveCampaign, HubSpot, Brevo, and ConvertKit to deliver high-performing campaigns tailored to each brand’s goals. My expertise includes audience segmentation, A/B testing, email template design, campaign optimization, and analytics tracking to improve open rates and ROI. I am passionate about helping eCommerce brands and online businesses build stronger customer relationships and achieve long-term growth through effective automation strategies.