M Omar Farooq

Senior Graphic Designer

The Taut • Freelance

Dec 2021 - Aug 2026 • 4 yrs 8 mos

Work as a multidisciplinary Senior Graphic Designer, delivering visual design solutions across branding, digital marketing, social media, and digital experiences. • Develop creative concepts and visual directions from initial briefs through final production, ensuring consistency with brand identity and communication objectives. • Create digital campaigns, social media creatives, promotional assets, marketing collateral, and branded visual content across multiple platforms. • Develop visual storytelling and design systems that communicate brand messages clearly while maintaining a consistent and engaging visual language. • Collaborate with cross-functional teams to understand project requirements, solve visual communication challenges, and deliver design solutions within established timelines. • Contribute to UI/UX and digital design projects by applying principles of visual hierarchy, usability, layout, typography, and responsive design. • Review and refine creative deliverables to maintain high standards of visual quality, consistency, and attention to detail. • Manage multiple design requirements simultaneously while adapting creative approaches to different brands, audiences, and business objectives.

Senior Graphic Deigner

Arch Digital Service • Fulltime

Dec 2021 - Jul 2026 • 4 yrs 7 mos

Lead creative design and execution across branding, digital marketing, UI/UX, and e-commerce projects for local and international clients across diverse industries. • Develop complete brand identity systems, including logo design, visual identity, brand guidelines, and digital and print assets. • Design user-centered UI/UX experiences for websites, web portals, and mobile applications, focusing on usability, visual hierarchy, responsive layouts, and modern interface design. • Create high-quality e-commerce and Amazon visual assets, including product imagery, A+ Content, storefront designs, product infographics, and marketplace creatives. • Develop social media creative concepts and campaign assets for platforms including Facebook, Instagram, and LinkedIn, aligned with brand objectives and content strategies. • Collaborate with developers, content strategists, project managers, and clients to translate business requirements into effective visual solutions and ensure accurate implementation. • Manage multiple design projects across different industries and platforms while maintaining quality, consistency, and delivery timelines. • Contribute to creative direction, visual strategy, and design decision-making across client projects. • Deliver design solutions that balance aesthetics, usability, brand communication, and business objectives for both local and international clients.

Design Team Lead

Interactive Communications • Fulltime

Dec 2020 - Jan 2022 • 1 yr 1 mo

Led a creative design team within a full-service design agency, overseeing the planning, execution, and delivery of design projects across branding, digital marketing, social media, and UI/UX. • Led and supervised designers across multiple concurrent projects, ensuring high-quality creative output, timely delivery, and alignment with client requirements. • Provided creative direction and design guidance throughout the project lifecycle, from initial concepts and visual exploration to final delivery. • Oversaw the development of brand identities, social media campaigns, promotional materials, website banners, digital assets, and UI/UX layouts. • Collaborated with project managers, developers, clients, and cross-functional teams to translate business and campaign objectives into effective visual solutions. • Reviewed and refined creative work to maintain visual consistency, usability, brand standards, and overall design quality. • Managed design priorities and workflows across multiple projects in a fast-paced agency environment with tight deadlines. • Supported team development through design feedback, creative problem-solving, and guidance on execution and visual direction.