Rubo

AI Creator

Apple • Parttime

Jan 2025 - Present • 1 yr 4 mos

Produced AI-generated visuals and short-form video content for iPhone 16 Pro and Apple Intelligence global campaigns — assets deployed across Instagram, YouTube Shorts, and TikTok in 12 markets. Developed and iterated AI image pipelines in Midjourney + Photoshop, cutting visual production time by 40% while maintaining Apple's premium brand standards. Scripted and produced 30+ Reels and Shorts for the App Store editorial channel, achieving an average engagement rate of 8.4% — 2× the industry benchmark. Collaborated with Creative Directors and Brand strategists to adapt complex product features (Apple Intelligence, spatial audio) into engaging, audience-friendly content for non-technical users. Wrote and localized English/Russian launch copy for Apple's developer onboarding materials and App Store feature announcements. Established an internal AI content style guide adopted by the broader Creative Media team — standardizing prompt engineering practices and visual quality benchmarks.

Content Manager  |

Samsung • Fulltime

May 2024 - Jun 2025 • 1 yr 1 mo

• Develop scripts and write copy for promotional, brand, and educational video content • Produce AI-generated images and videos for social media and digital platforms • Coordinate and participate in video shoots, editing, and post-production workflows • Design advertising creatives and visual assets in Figma and Adobe Photoshop • Manage and grow corporate Telegram channels — writing posts, sourcing visuals, engaging audiences • Build and execute content plans for social media and other digital channels