
Jacob
Pinterest Marketing Expert and Organic Traffic Strategist
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Portfolio
Werkervaring
Pinterest Marketing Specialist
Freelance • Freelance
Mar 2023 - Present • 3 yrs 8 mos
Pinterest Marketing Specialist & Organic Growth Strategist Specialized in building high performing Pinterest marketing systems for ecommerce stores, Shopify brands, bloggers, and online businesses seeking sustainable organic traffic and sales. Key Achievements & Core Responsibilities: • Organic Traffic Strategy: Researched and implemented high-volume Pinterest SEO search terms, meta descriptions, and niche keyword tags to maximize profile visibility and search ranking. • Custom Pin Design: Created visually compelling, high-CTR vertical pin graphics using Canva and Photoshop aligned with client branding and conversion goals. • Board & Profile Optimization: Built SEO optimized board structures, claimed websites/rich pins, and set up brand profiles for seamless buyer navigation. • Strategic Content Scheduling: Managed daily automation using native Pinterest tools and Tailwind to ensure consistent distribution during peak engagement hours. • Client Growth: Helped clients scale overall impressions, outbound link clicks, and product page conversions through targeted visual marketing.
Social Media & E-Commerce Growth Manager
Self Employed • Freelance
Dec 2022 - Present • 3 yrs 11 mos
Directed visual content strategies and social media marketing campaigns focused on driving organic ecommerce conversions and brand awareness. Key Achievements & Core Responsibilities: • Brand Board Creation: Curated niche specific board layouts, optimized board titles, and engineered strategic descriptions to maximize search indexing. • Visual Content Creation: Designed high converting static pins, video pins, and carousel graphics tailored to elevate click through rates and website referral traffic. • Analytics & Tracking: Monitored monthly audience metrics, saves, and outbound link clicks to continually refine content output for optimal buyer engagement. • Workflow Management: Automated pins and managed long term content calendars using native scheduling and Tailwind integration to keep accounts consistently active.