
Yanie D
Building AI Native Content Engine for Fashion and Lifestyle Brands
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Founder
POMPOM • Fulltime
Jun 2017 - Present • 9 yrs 3 mos
Yanie builds AI-powered content pipelines for fashion, lifestyle, and beauty brands — connecting generative tools, agentic workflows, and automation systems into production engines that actually scale. Founder of POMPOM Creative. 15 years running content operations across Asia and Europe, with brand work spanning Adidas, Guess, Fossil Group, Revolve, Bosch, ROC skincare and more. Speaker at CES, Slush, Vivatech, and WMF. The work sits at the intersection of creative direction and AI implementation — not advising on AI from a distance, but building the systems hands-on. Current focus: agentic content pipelines, PDP and packshot automation, and AI-native production workflows for brands scaling across East and West. Working with brands across Europe and Asia.