
Pritika Db
Facebook and Google Ads Tracking Expert : Turning Data Into Profits
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Portfolio
Werkervaring
Self-Employed
Freelance • 4 yrs 10 mos
Google Analytics 4 (GA4) Tracking Specialist
Nov 2024 - Present • 1 yr 6 mos
I specialize in setting up and configuring Google Analytics 4 (GA4) to help businesses collect accurate website data and understand user behavior. My work includes GA4 property setup, advanced event tracking, and seamless integration with Google Tag Manager to ensure reliable and structured data collection. I track important user actions such as page views, button clicks, form submissions, and conversions so businesses can clearly measure performance and make data-driven marketing decisions. My goal is to provide clean, accurate analytics that helps businesses optimize their marketing strategies and improve overall performance.
Facebook Pixel & Conversion Tracking Expert
Jan 2023 - Present • 3 yrs 4 mos
I help businesses set up accurate conversion tracking using Meta Pixel, Conversion API, Google Tag Manager, and GA4. My work includes fixing data loss issues, tracking key events like Page View, View Content, Add to Cart, and Purchase, and ensuring reliable data for better ad optimization. I focus on clean tracking setups so businesses can make better marketing decisions based on accurate data.