Arslan

Ads Manager

Amazon • ZZP

Nov 2023 - Present • 2 yrs 6 mos

• Oversee a dynamic portfolio of 70–80 high-performing e-commerce brands generating 7 figure revenues. • Managed an Advertising Spend of $800k - $900k/month • Collaborate with brand Managers to shape data-backed growth strategies that elevate brand presence, secure category dominance, and outperform competing products in saturated markets. • Utilize advanced tools and category-level analytics—such as Amazon Brand Analytics, SQP, POE, and Brand Metrics—to optimize campaign performance, enhance profitability, and drive strategic decision-making. • Conduct in-depth audits, market landscape evaluations, and competitor benchmarking to uncover growth opportunities and minimize threats. • Lead strategic communication with clients, ensuring alignment on KPIs through detailed performance reports and proactive insight sharing. • Proactively monitor market shifts and pivot strategies in real-time to maintain brand agility, outperform competitors, and support long-term growth objectives. • Deliver consistent results through structured planning, precise execution, and continuous campaign optimization aligned with brand goals and best practices. • Spearhead ad strategies beyond Amazon—expanding presence and sales across platforms like Walmart, Target, Home Depot, Wayfair, Lowes, and eBay.

Amazon Brand Manager

Amazon Next level BV • Freelance

Jan 2022 - Oct 2023 • 1 yr 9 mos

Develop and execute brand strategies on Amazon to increase visibility, sales, and market share. Oversee and optimize product listings to ensure consistent brand voice, high-quality content, and strong keyword performance. Manage and analyze Amazon PPC advertising campaigns to maximize ROI and drive profitable growth. Monitor brand performance metrics, sales trends, and competitor activity to identify growth opportunities. Coordinate product launches, promotions, and seasonal campaigns to boost conversions and ranking. Protect brand integrity by managing Amazon Brand Registry, handling unauthorized sellers, and addressing listing issues. Collaborate with designers, copywriters, and suppliers to ensure cohesive branding and high-quality product presentation. Manage customer reviews and feedback to maintain brand reputation and improve customer experience.

Amazon Virtual Assistant

Urtasker • Fulltime

Feb 2018 - Sep 2021 • 3 yrs 7 mos

Manage Amazon Seller Central accounts, including product listings, inventory updates, and order processing. Optimize product listings by improving titles, bullet points, descriptions, and keywords to increase visibility and sales. Monitor inventory levels and coordinate restocking to prevent stockouts or overstocking. Handle customer inquiries, messages, and feedback promptly to maintain high seller ratings and customer satisfaction. Process refunds, returns, and resolve order-related issues in compliance with Amazon policies. Track sales performance, generate reports, and analyze data to support business decisions. Manage Amazon PPC campaigns, monitor ad performance, and adjust strategies to improve ROI.